Campaign Captures 100 Years Of East London Style In 100 Seconds
A short film captures East London over a 100 year period in all its gritty glory.The post Campaign Captures 100 Years Of East London Style In 100 Seconds appeared first on PSFK.
View ArticleDavid Beckham Surprises Olympic Fans In adidas Photo Booth [Video]
International sports star makes an unexpected visit to a London shopping mall to promote the sponsor of the 2012 games.The post David Beckham Surprises Olympic Fans In adidas Photo Booth [Video]...
View ArticleMINI’s London Pop-Up Shop Merges Cars With Fashion Retailing [Pics]
The iconic British brand is testing a retail venture which emphasizes their lifestyle product range.The post MINI’s London Pop-Up Shop Merges Cars With Fashion Retailing [Pics] appeared first on PSFK.
View ArticleMall Leverages Augmented Reality for Spring Campaign
The Future Fashion Project dimensionalizes spring/summer fashion trends for shoppers through tech and social media
View ArticleHow Brands Are Providing Streamlined In-Store Shopping
Implementing digital activations like kiosks, retailers are making it easier for consumers to browse and pick up their items, forgoing the need for sales associate aid and simplifying the consumer...
View ArticleHow Brands Are Forming Deeper Connections By Providing Concierge-Style Service
From sleep coaches to personalized makeup consultations, retailers are focusing on offering consumers personalized experiences that help drive brand value
View ArticlePioneer Of Humanability: Ran Harnevo
In an interview with PSFK, working in collaboration with Verizon, Ran Harnevo discusses how he is using technology for good with his work for Homeis
View ArticleInterview: How A Baby Skincare Brand Enables Quality, Transparency And...
In this interview, MADE OF's founder shares their process for creating natural skincare offerings that appeal to health and environmentally-conscious consumers
View ArticleInterview: How To Build A Cult Beverage Brand Into A Market Leader
In this interview, Vita Coco's executive vice president of global brand strategy and development discusses how the brand's entrepreneurial environment and strategy are enabling the coconut-centric...
View Article[New report] The New Gifting Experience
This research paper explores how retailers are reinventing the wishlist/gift registry, turning gifting into a more personalized and seamless experience. In addition to the traditional gifts associated...
View ArticlePioneer Of Humanability: Sixto Cancel
In an interview with PSFK, working in collaboration with Verizon, Sixto Cancel discusses how he is using technology for good with his work for Think of Us
View ArticleHow Brands Are Motivating Consumers By Gamifying Health And Wellness
From allowing users to earn cryptocurrency for their workouts to exchanging customers' health and activity data for discounts, brands are finding dynamic and engaging ways to keep their customers on...
View ArticleHyperlocal News App Teams Up With Yelp To Provide Viewers Restaurant Reviews
Local Now is tapping into the website's wealth of content to round out its customized offerings and help users make dining decisions
View ArticlePSFK Introduces The Pioneers Of Humanability
With our partner Verizon, PSFK is proud to present the people, organizations and companies that are building the future, finding innovative uses for technology to do more new and do more good
View Article[New report] The Pioneers Of Humanability
PSFK’s Pioneers of Humanability report spotlights the leading figures and organizations creating sustainable solutions and innovative applications to improve our everyday lives. Developed in...
View ArticlePioneer Of Humanability: Amanda Parkes
In an interview with PSFK, working in collaboration with Verizon, Amanda Parkes discusses how she is using technology for good with her work for FT Lab
View ArticleMaybe We Should Drop Mother’s Day & Rethink Occasions Completely?
PSFK's research shows that occasions that center around personal identity, not commerce, have the most potential for lasting impact and long-term sales
View ArticlePSFK Launches The Occasion-Based Marketing Debrief
Our new report provides a framework for brands and retailers to use relevant occasions and events to build long-term consumer engagement
View ArticlePioneer Of Humanability: Nigel Jacob
In an interview with PSFK, working in collaboration with Verizon, Nigel Jacob discusses how he is using technology for good with his work for New Urban Mechanics
View Article[New report] Enriching Experiences Through The Customer-First Approach
This research paper explores what it means to put the “customer-first” and highlights innovative ways that companies are implementing policies and practices that put the customers’ need ahead of all...
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